Whether you know about buyer personas or not, there is one thing you should know – they are a significant part of your marketing strategy.
Whether you know about buyer personas or not, there is one thing you should know – they are a significant part of your marketing strategy.
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Internet marketing. For some people, the concept seems simple enough. Put together a well designed webpage, buy a few Google or Facebook ads and your sales will virtually skyrocket overnight. Except it’s not that simple. Unlike traditional marketing, internet marketing requires adapting to new models. New language. And a constantly
There’s a phrase that I use pretty much every single day and this phrase is really the way that I think about marketing and that coveted return on investments. The phrase is, “Marketing Math,” and it’s a little bit controversial in the sense of, I believe that almost every single
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