Jun 10

Six Sentence Marketing Plan™

By Michael Tasner | Marketing Plan

One of the biggest mistakes we see companies making day in and day out is producing complicated marketing plans.  Often, at large companies, there seems to be a running joke about marketing and strategic planning.  Once or twice a year all of the executives go offsite to do their yearly planning.  They sit in a […]

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Feb 24

Why Design A Marketing Funnel?

By Michael Tasner | Marketing Plan

Far too often, businesses both small and large do not have a marketing funnel of any kind setup.  Before you start getting all worried that I’m going to tell you that you need a massively complex marketing funnel, relax. The good news is this stuff is quite simple and when designed and deployed  it can […]

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